by swyft | Oct 25, 2022 | Miscellaneous, PR Tips, Startup PR
Seeing your startup’s name in the media is uniquely rewarding, especially after all the hard work you’ve put into building your business. Media coverage enhances your brand visibility, reputation, and SEO. That being said, media outreach takes time,...
by Dave Manzer | Oct 11, 2022 | Miscellaneous, PR Tips, Startup PR
For early-stage tech startups, having a high-performing website is essential to a strong startup PR strategy. However, what’s less obvious for many startups is the need to have a website that makes it easier for tech journalists to learn about your company and...
by swyft | Sep 28, 2022 | PR Tips, Startup PR, Tech Startup
If you find yourself reading this, it may be because you pitched TechCrunch about your startup’s VC fundraising and failed to get the story picked up. Don’t beat yourself up. These days, it’s a pretty tall order to get into TechCrunch. You’re...
by Dave Manzer | Sep 13, 2022 | Marketing Strategy, PR Tips, Startup PR
Does PR help with VC fundraising? It’s the proverbial chicken or the egg conundrum. The short answer is – it’s complicated. Fear not, however, as there are ways early-stage startups can pick up valuable media before and during your VC capital raise....
by Jacy Jones | Jun 19, 2022 | PR Tips, Startup PR, Tech Startup
New advancements in the digital world continue to emerge, changing how brands and startups communicate and engage with virtual audiences. Recent developments in virtual spaces will require a shift in PR efforts if startups want continued relevancy. The latest trend to...
by Sam Lauron | Dec 15, 2021 | PR Agency, PR Tips
Whether working with a tech PR agency or not, every tech startup should create a PR plan for 2022 in order to win valuable media coverage and drive brand awareness across key audiences. There are several key elements that go into a measurable PR strategy. When done...
