by swyft | Nov 5, 2022 | PR Tips, Startup PR, Tech Startup
The signs of a tech slowdown are all over the news. Crunchbase reported that global VC funding fell 53% year-over-year in Q3 and 33% quarter-over-quarter. That’s a massive drop eerily reminiscent of the dot-com bust. In another article from Crunchbase, tech...
by swyft | Sep 28, 2022 | PR Tips, Startup PR, Tech Startup
If you find yourself reading this, it may be because you pitched TechCrunch about your startup’s VC fundraising and failed to get the story picked up. Don’t beat yourself up. These days, it’s a pretty tall order to get into TechCrunch. You’re...
by swyft | Jun 19, 2022 | PR Tips, Startup PR, Tech Startup
New advancements in the digital world continue to emerge, changing how brands and startups communicate and engage with virtual audiences. Recent developments in virtual spaces will require a shift in PR efforts if startups want continued relevancy. The latest trend to...
by Sam Lauron | Nov 17, 2021 | Startup PR, Tech Startup
Last month, Tesla announced it was moving its headquarters from California to Austin. This news doesn’t come as a total surprise given that the company has been building its Gigafactory here over the past year. However, setting up its headquarters will undoubtedly...
by Kathryn Arnold | Aug 19, 2021 | Tech Startup
New startups have a lot to sort through as they begin their journey to funding and growing their business. As a tech startup, some decisions are inherent to your business idea – such as which type of tech your startup specializes in, like communications or as a...
by Sam Lauron | Jul 14, 2021 | Tech Startup
Many startup marketing professionals and founders wonder if PR is still relevant. After all, doesn’t social media occupy center stage, data analytics point out undiscovered opportunities and AI take the guesswork — and even much of the labor — out of...