by Kathryn Arnold | Oct 12, 2021 | Communication Strategy
Last month, Texas lawmakers passed a bill titled SB 8 which came as one of 666 news laws covering hot-topic issues including voting access and police department funding. SB 8 prompted sweeping media attention, however, as the bill dramatically changed abortion rights...
by Mary Jenkins | Jul 29, 2020 | PR Tips, Tech Startup
While this isn’t any breaking news, we are in the midst of a global pandemic and a worldwide effort to end systemic racism. This means that the media is a bit busy covering those topics and that 2020 will not be an easy year for your startup to get picked up in the...
by Sam Lauron | Jun 23, 2020 | Marketing Strategy, PR Agency
Oftentimes startups rely on either marketing or PR to expand their reach, drive sales, and increase brand awareness. But in order to truly maximize a company’s growth and digital presence–and ultimately strengthen the bottom line–there needs to be a...
by Mary Jenkins | May 29, 2020 | PR Tips
For many in marketing and communications, the term ‘thought leadership’ has become one of those hash-taggable buzzwords. For some, it even elicits an eye roll and shake of the head. Yet there are a multitude of benefits to thought leadership. Done well, thought...
