swyft insights

Dive into the inner workings of our brains as we share industry trends, company updates, announcements and more. Stay up to date with what’s new in the marketing, digital, and PR landscape.

Swyft News

Two new members join First PR Alliance

In the last two weeks, two new members have joined First PR Alliance, our international network of independent PR and marketing agencies. Over the past year since its founding, First PR Alliance has grown to 12 member agencies across four continents. Reputation...

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Two new members join First PR Alliance

Essential Resources

Why B2B SaaS CEOs Struggle with PR and Marketing

Many CEOs of B2B software companies, particularly ones with annual revenue less than $25 million, struggle to see the value of investing in a robust marketing program.

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