by Kathryn Arnold | Aug 12, 2021 | Startup PR
As a tech startup, you’re probably intimately familiar with the ins and outs of the world of funding. If you’re past Series A, B, C funding, or are looking to what may be your end goal, you’re familiar with what might be involved in taking your company public through...
by Kathryn Arnold | Jul 19, 2021 | Communication Strategy
As an investor, you may have heard about ESG, or environment, social, and governance, as it relates to criteria for investments or talking points for a business’s success and sustainability. As a startup founder or marketer, you may also know it as a new standard for...
by Sam Lauron | Jul 14, 2021 | Tech Startup
Many startup marketing professionals and founders wonder if PR is still relevant. After all, doesn’t social media occupy center stage, data analytics point out undiscovered opportunities and AI take the guesswork — and even much of the labor — out of...
by Kathryn Arnold | Jun 23, 2021 | PR Tips, Startup
Congratulations! Your startup just received its first round of funding. If you’ve just been seeded or made it through Series A, you’re on your way to big growth. Along the way, a good tech PR agency and a solid strategy are key to propelling you to more funding and...
by Sam Lauron | Jun 21, 2021 | PR Tips, Tech Startup
As a startup founder or marketer you know that PR is something you should eventually integrate into your brand’s communications strategy. But how early should you run a PR campaign? The short answer is, it’s never too early to start thinking about PR for your...
