by Dave Manzer | Mar 16, 2022 | Marketing Strategy
Many challenges loom large for founders of early stage startups, not the least of which is establishing a team, building an MVP, and securing initial funding to launch. At the core of every startup’s success, in addition to an attractive product, is the design...
by Sam Lauron | Jun 23, 2020 | Marketing Strategy, PR Agency
Oftentimes startups rely on either marketing or PR to expand their reach, drive sales, and increase brand awareness. But in order to truly maximize a company’s growth and digital presence–and ultimately strengthen the bottom line–there needs to be a...
by Dave Manzer | Feb 19, 2016 | Marketing Strategy
Product launches are never an easy process to coordinate. Depending upon the size of the company, it may require a project manager coordinating a range of activities from product development to manufacturing or programming to legal to marketing and, in the case of...
by Dave Manzer | Dec 2, 2015 | Content Marketing
You hear a lot about content marketing these days from all quarters. Savvy marketers have long espoused the value of blogging for a brand. PR professionals are wringing their hands over the demise of traditional media and wondering how their story-telling skills...
