by Jacy Jones | Aug 20, 2024 | PR Tips
Securing media coverage can elevate your DevOps company’s brand, attract more motivated prospects, and establish your company and its leadership as thought leaders in the DevOps space. Here’s how to craft an effective DevOps PR strategy, as well as compelling pitches...
by Jacy Jones | Jan 7, 2024 | PR Tips, Thought Leadership
In an increasingly competitive and dynamic startup landscape, success and achievement extend beyond delivering high-quality products and services. Startups interested in disrupting and dominating the market need to embrace thought leadership, where the ability to...
by Savannah Mazanowski | Dec 1, 2023 | PR Tips, Startup PR
The need for marketing in a successful business strategy is indisputable. However, what many new founders tend to overlook is the critical need for public relations (PR) when trying to establish a strong and long-lasting brand. From a big-picture view, marketing is...
by swyft | Nov 17, 2022 | PR Tips
What befuddles founders and marketing leaders of tech startups is how to get their company featured in the news. It’s not unlike the old adage: which comes first, the chicken or the egg? To get a better handle on PR for startups, it helps to be honest and admit that...
by swyft | Nov 14, 2022 | Event PR, Miscellaneous, PR Tips, Trade Show
According to a Bloomberg article written in April this year, trade shows are recovering from the pandemic. In the U.S., trade show attendance was up 55% compared to 2020. Is this a reason for celebration? Yes! But only to a point. While it’s true that...
by swyft | Nov 5, 2022 | PR Tips, Startup PR, Tech Startup
The signs of a tech slowdown are all over the news. Crunchbase reported that global VC funding fell 53% year-over-year in Q3 and 33% quarter-over-quarter. That’s a massive drop eerily reminiscent of the dot-com bust. In another article from Crunchbase, tech...
