by Dave Manzer | Aug 9, 2016 | Content Marketing
There once was a content manager who happened upon an immense struggle. He lay awake at night on his extra-firm mattress with plush pillows and duvet pondering, “Should I apply for a copyright on my new digital short and accompanying media campaign? Do I actually need...
by Dave Manzer | Jul 7, 2016 | European Media Strategy
As an international marketing and media communications agency, we are frequently asked what the differences are between doing business in the U.S. versus other markets. To help foster a better understanding of communications in an interconnected, global marketplace we...
by Dave Manzer | Apr 13, 2016 | PR Agency
Manzer Communications is proud to announce the launch its Associate Agency network, designed to give mid-market technology companies access to markets around the globe at a fraction of the cost charged by international communication agencies. We hand-picked agencies...
by Dave Manzer | Feb 29, 2016 | Tech Startup
If there is one thing that is a lynchpin for success in an early stage company it is human capital. In the early days of the life cycle of a startup tech company, a multitude of decisions must be made. What features should the product or app have? What distribution...
by Dave Manzer | Feb 19, 2016 | Marketing Strategy
Product launches are never an easy process to coordinate. Depending upon the size of the company, it may require a project manager coordinating a range of activities from product development to manufacturing or programming to legal to marketing and, in the case of...
