by Jacy Jones | Jan 7, 2024 | PR Tips, Thought Leadership
In an increasingly competitive and dynamic startup landscape, success and achievement extend beyond delivering high-quality products and services. Startups interested in disrupting and dominating the market need to embrace thought leadership, where the ability to...
by Mary Jenkins | Nov 16, 2020 | PR Tips, Tech Startup
A funding announcement should be treated like any other PR or marketing campaign. Whether you’re handling the campaign internally or working with an outside tech PR agency, each step should be planned ahead of time, synced with other initiatives, and the results...
by Sam Lauron | Aug 25, 2020 | PR Tips, Startup
As a VC, you recognize potential when you see it. When a promising startup pops up on your radar, it’s typically not hard for you to determine whether or not there’s investment value. Once you take the next step and add that startup to your portfolio, however, part of...
by Sam Lauron | Aug 5, 2020 | Startup, Tech Startup
Doing PR for startups is no easy feat. Because you lack an established reputation, you need to work especially hard to get the media to pay attention to you. You’re never guaranteed coverage, but there are ways to maximize your chances. Avoiding these rookie mistakes...
