by Mary Jenkins | Nov 16, 2020 | PR Tips, Tech Startup
A funding announcement should be treated like any other PR or marketing campaign. Whether you’re handling the campaign internally or working with an outside tech PR agency, each step should be planned ahead of time, synced with other initiatives, and the results...
by Sam Lauron | Oct 6, 2020 | Press Releases, Tech Startup
Securing funding for your startup is a major milestone worthy of high-fives and a little bubbly. But the grind doesn’t stop once you’ve landed a big investment. In order to maximize news coverage, solidify your credibility in the industry, and, let’s be honest, boast...
by swyft | Aug 17, 2020 | Tech Startup
If you are a small, mid-sized or even large tech company, receiving a highly sought-after award will boost your company’s credibility among investors, attract top talent, and help you stand out above the competition. Plus, many publications that offer these awards...
by Sam Lauron | Aug 5, 2020 | Startup, Tech Startup
Doing PR for startups is no easy feat. Because you lack an established reputation, you need to work especially hard to get the media to pay attention to you. You’re never guaranteed coverage, but there are ways to maximize your chances. Avoiding these rookie mistakes...
by Mary Jenkins | Jul 29, 2020 | PR Tips, Tech Startup
While this isn’t any breaking news, we are in the midst of a global pandemic and a worldwide effort to end systemic racism. This means that the media is a bit busy covering those topics and that 2020 will not be an easy year for your startup to get picked up in the...
by swyft | Jun 4, 2020 | Tech Startup
There’s no use sugar-coating it: COVID-19 will make it much harder for a lot of startups to survive. Even as the world begins to emerge from lockdown, the economy is likely to be sluggish in the months to come, even if we’re fortunate enough to escape another major...
