by Kathryn Arnold | Aug 19, 2021 | Tech Startup
New startups have a lot to sort through as they begin their journey to funding and growing their business. As a tech startup, some decisions are inherent to your business idea – such as which type of tech your startup specializes in, like communications or as a...
by Kathryn Arnold | Aug 12, 2021 | Startup PR
As a tech startup, you’re probably intimately familiar with the ins and outs of the world of funding. If you’re past Series A, B, C funding, or are looking to what may be your end goal, you’re familiar with what might be involved in taking your company public through...
by Kathryn Arnold | Jul 28, 2021 | Content Marketing
Content Marketing is a popular tool for effective public relations professionals and marketers that has taken many forms over the years of the modern Internet. Traditionally, it has played a supporting role for SEO and lead-generating written content such as blogs,...
by Kathryn Arnold | Jul 19, 2021 | Communication Strategy
As an investor, you may have heard about ESG, or environment, social, and governance, as it relates to criteria for investments or talking points for a business’s success and sustainability. As a startup founder or marketer, you may also know it as a new standard for...
by Kathryn Arnold | Jul 7, 2021 | Tech Startup
Moving to Austin from other leading tech markets like San Francisco and New York City is the latest trend for tech startups and major companies alike. It’s a great community for like-minded founders and makers with plenty of arts, culture, and outdoor appeal and none...